Why Do Most Pixel Implementations Fail Silently?
The digital marketing industry has become the most evolved in the past years. And as the pace is continuously increasing, tracking pixels are…
Why Does Server-Side Tracking Beat Client-Side?
A major part of the website market’s go-to approach is the client-side tracking. The functioning includes running a JavaScript code directly…
GA4 Real-Time Reports
Let’s say today is the launch day for your biggest campaign. The traffic is pouring in; you have a good number of visitors. But is it…